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Are you ready to build a successful business that works with your life, and honours who you are?
Is a home for ambitious women who are done chasing algorithms, tired of hustle culture. Instead, you're ready to build sustainable success with clarity, self-trust, and strategy that actually respects real life... while still having fun (and maybe with a little woo on the side).
Hey Silly Rebel
It wasn’t always pretty, but I learned a shit ton. I realized that actually, there are as many “right” ways to build a business — and a life — as there are humans on the planet. There is no formula. No magic, one-size-fits-all solution.
I know, because I've been there.
This space is for you if you’re done doing business the way you’re “supposed to.”
But let me tell you, that work is so worth it. So while yes, here at Hey Silly Rebel we talk about marketing strategies (especially off of social media), money mindset, and running a business, we do so while always recognizing this integral truth:
- You’re smart, capable, and ambitious — but quietly exhausted by the pressure to always be visible, consistent, and “on.”
- You’ve built success (or you’re close), yet something about the way you’re doing business feels off, forced, or unsustainable.
- You want strategy that respects your nervous system, your creativity, and your actual life — not just your output.
- You’re tired of being told to post more, scale faster, or follow someone else’s formula.
- You can feel there has to be another way… you just haven’t been shown one that feels both honest and effective.
This is your jam if:
Maybe you feel like:
- You started your business dreaming of slower mornings but instead find yourself in a coffee-guzzling, cortisol-inducing stress loop from the moment you wake up
- You miss reading books before bed instead of catching up on emails into the night
- Taking an hour out of your day to move your body, be with your family, or even feed yourself takes you on a guilt trip
- You love what you do, but that nagging feeling of constantly needing to post about it on social media is making you start to… well, not love it so much
- You know you have something amazing to offer (because you do!), but something isn’t quite clicking, and you just can’t seem to figure it out
Hey Silly Rebel exists for women who want to build something meaningful — without abandoning themselves in the process.
Most online business advice is built for speed, visibility, and scale at any cost. It rewards performance over presence, and calls it success. Exhausting.
Hey Silly Rebel was created as an alternative.
I believe you can build a profitable, meaningful business without being constantly online, burning yourself out, or turning your life into content.
I believe clarity beats trends, depth beats noise, and self-trust beats every strategy you’ve been told you should follow.
We need to learn how to trust our own instincts again.
We don't need more noise.
- You don’t need to be everywhere to be successful.
- Your business should support your life, not consume it.
- There are a hundred million ways to build a business, and you get to choose yours.
- Strategy works best when it respects your values, energy, and season of life.
- We’re all scientists, experimenting, testing, witnessing the results, adjusting the variables and testing again…and this gets to be playful vs stressful!
- You’re allowed to grow at a pace that keeps you well.
Around here, we believe:
This work is about choosing sustainability over spectacle. It’s about building success that actually feels good to live inside of, and not just impressive to look at from the outside.
When was the last time you took a moment to really tap into your intuition?
I’m here to help you learn to listen again, and give yourself permission to follow through.
If this way of thinking resonates, here’s where you can step into the work.
women who are ambitious, thoughtful, creative and done abandoning themselves in the name of success.
This work is for silly rebels —
Join the slow marketing movement and grow your business in a way that feels aligned, without having to live on social media or in burnout.
Hey Silly Rebel Community + Podcast
It’s a space for entrepreneurs who want to build visibility, trust, and momentum without being tethered to daily posting, trends, or algorithms.
Inside, I share grounded strategy, honest reflections, and real-time experiments in building a business that’s sustainable, human, and aligned — especially in a world that keeps telling you to do more and be louder.
This isn’t about disappearing, but rather it’s about choosing intention over noise.
Hey Silly Rebel’s Substack Community is where this work comes to life, friends!
The Hey Silly Rebel Substack Community + Podcast is for you if:
- You want to grow your business without constant organic posting online.
- You’re curious about off-platform marketing that actually works and connects with your ideal clients.
- You realize that your business can only be as well as you are, and are looking for support in growing without burning out.
- You value depth, clarity, and long-term trust over short-term spikes.
- You want thoughtful guidance — not hype, hacks, or hustle.
- Essays, expert interviews, and insights on marketing, identity, money, and building a business that feels good in this modern world — especially as women
- Practical strategy for growing an audience and offers off the apps
- Behind-the-scenes experiments in sustainable business building
- A thoughtful community of Silly Rebels choosing a different way (and still having fun!)
Inside the community, you'll find:
Guided group support and resources for entrepreneurs who are ready to feel it instead of force it
Women's Circle
Have you ever been given the impression that women aren’t as good at running businesses?
Or that to be a great entrepreneur, all you should care about is the bottom line, even at the risk of your own well-being? Or that you can’t build a successful business while being a loving mother, or a good friend, or a traveller, or anything else?
Take those ideas right now and throw them where they belong:
in the trash!
Women face unique barriers when it comes to building and maintaining a successful business. We also possess incredible gifts — but unfortunately, for many of us, these gifts have been stifled from years of trying to fit into a mould that just doesn’t fit.
- Spiritual, grounding, and somatic work
- Guided group business coaching sessions
- Expert marketing, business, and money mindset workshops
- Helpful resources
It’s time we stop outsourcing our intuition and learn to trust ourselves again. Hey Silly Rebel Women’s Circles provide a safe, supportive space to do just that, through a blend of:
Hey Silly Rebel Women's Circles are here to support, inform, and inspire
This space is where magic happens. If you’re ready to make a shift that not only looks good on paper but feels right in your gut, this is for you.
Support that meets you exactly where you are, and helps you move forward with clarity and purpose.
Coaching
Coaching with me is for Silly Rebels who are ready to stop circling the same questions and start making aligned, confident moves in their business and relationship with money.
It’s for you…because you know you are still hiding the more powerful version of you rather than showing up fully for others to see.
Perhaps out of fear or insecurity, and that’s ok, but you know it’s time. It’s time to step into who you really are, and you are here because you are ready.
It's for women who want deeper strategy and personalized, long-term support.
This is an extremely limited high-touch coaching designed to help you untangle complexity, strengthen your decision-making, and build a business that fits your values, season of life, and nervous system.
We work closely, with space for nuance, context, and real life.
I speak to rooms full of ambitious humans who are tired of being told to do more, scale faster, and optimize themselves into exhaustion.
- Building businesses without burnout or performative visibility
- Women, money, self-trust, and power
- Entrepreneurship in the age of algorithms and AI
- Redefining success beyond hustle culture
Audiences leave feeling clearer, like they’ve been given permission to trust themselves, and are more capable of making decisions that actually fit their lives.
Topics often include:
I'm writing about something we don't talk about enough: that "success" doesn't need to come at the cost of losing yourself.
Books
My work explores what happens when ambitious women stop abandoning themselves around money, success, and visibility — and start building lives and businesses that actually feel like theirs, off social media.
If these themes resonate, you’ll want to subscribe to my Substack to receive newsletters for my latest book news and other updates!
I’m a writer, speaker, certified business and money mindset coach, and a multi-passionate creative entrepreneur who helps ambitious women build businesses that respect their values, energy, and real lives — especially when it comes to money and success.
After years of building (and sometimes selling) companies, I now focus on human-centred, algorithm-resistant work rooted in clarity, self-trust, and long-term thinking.
Hey Silly Rebel is where all of that playfully comes together! Because if you’re not having fun, then what the heck is even the point?!
